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decreaseBrewed and canned for World & Tobacco PTE Singapore, but actually made in Thailand by San Miguel (formally Thai Amarit), Iceberg Lager Beer has recently made its debut.
The can offers the usual boast of “Premium Quality” and notes an alcohol content of 5.2% but gives few other details about the beer.
My first instinct upon closer inspection was that it was yet another brew by numbers, with quality and taste coming second to market price and positioning.
The taste, smell and churning in my stomach confirmed my instinct to be correct within half a sip. I braved about a quarter of a can before giving up and cracking open an ice cold bottle of Beerlao to take away the foul taste in my mouth.
I am sure that most Thai breweries simply churn out these production jobs with exactly the same chemi-beers each time, only stopping to change the name and can from time to time.
The can offers the usual boast of “Premium Quality” and notes an alcohol content of 5.2% but gives few other details about the beer.
My first instinct upon closer inspection was that it was yet another brew by numbers, with quality and taste coming second to market price and positioning.
The taste, smell and churning in my stomach confirmed my instinct to be correct within half a sip. I braved about a quarter of a can before giving up and cracking open an ice cold bottle of Beerlao to take away the foul taste in my mouth.
I am sure that most Thai breweries simply churn out these production jobs with exactly the same chemi-beers each time, only stopping to change the name and can from time to time.
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February 7, 2010, 04:59
God, I miss drinking. Used to start each day on the Virgin Island island of St. John by walking from the shipyard around 10:30 a.m. over to the Chinese couple selling stuff out of a VW van and get a johnny cake and a Heiniken. I never really liked Heiniken but there was nothing like a beer to start another day in the tropics.